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Thursday, February 24, 2011

Here's Your Template For Assignment #1

Please note that I invite you to submit rough drafts of your assignment by March 6. Deadline for your assignment is March 9 at 5 p.m. Please follow the template!



Wednesday, February 16, 2011

Project #1: Due 9 March 2011


MCM 103 Introduction to Mass Media

Student Projects

Select a topic from the list that follows and write a report (300-500 words). Deadline: Wednesday 9 March at 5 p.m. Report must be typewritten. Include your name and student number in the upper left corner of the first page. Number subsequent pages and include your name/number in the upper left corner.

First in Kuwait: Share the history of the first newspaper, radio station, etc., to appear in Kuwait. 
Kuwait’s First Newspaper
Kuwait’s First Radio Station
Kuwait’s First TV Station
Kuwait’s First Magazine
Kuwait’s First Publisher or Publishing Company

Influencers in all Media: Profile one of Kuwait’s influential media leaders or stars from the past or present.  
Kuwait’s Most Influential Writers
Kuwait’s Most Influential Editors
Kuwait’s Most Influential Producers
Kuwait’s Most Influential Photographers
Kuwait’s Most Influential Newscasters
Kuwait’s Most Influential Media Stars
Kuwait’s Most Influential Reporters
Kuwait’s Most Influential Publishers
Kuwait’s Most Influential Bloggers

 Oral Histories: Interview a family member or friend who is at least 55 years old and write his or her story as it relates to one of the topics below.
“The first motion picture I saw in Kuwait”
Before Television: “How we got news in Kuwait”
“Memories of listening to radio in Kuwait”
“How the radio impacted my family”
“How television impacted my family”
“How the Internet impacted my family”
“Newspaper headlines I’ll never forget”
“The TV newscast I’ll never forget”
“The radio program I’ll never forget”
“I remember when we got our first television set“
“My impressions of the media in Kuwait”
“How the media in Kuwait have changed in the last 40 years”
“Why I prefer reading a newspaper to watching the television”
“How the media have changed the way we live in Kuwait”

Media Barriers: Share factual information about local media conditions and the impact on society at large in Kuwait.
Controlling the media in Kuwait
Media rules & regulations in Kuwait
How barriers benefit the media
How barriers deprive the media
“Freedom of the press in Kuwait means . . . “
How the media serve Kuwait’s public
How the media “control” the minds of people in Kuwait

Monday, February 7, 2011

MCM 103 Course Syllabus

Gulf University for Science & Technology

College of Arts & Sciences
Department of Mass Communications

  Professor John P. Hayes
Office: N1-262
Phone: 2530- 7089
E-Mail: hayes.j@gust.edu.kw

Office Hours
S-T-T from 1-2 pm
M-W from 4-5 pm
                                   By Appointment                                   

Class Meetings       
            MCM 103-52, M-W 5:00 - 6:20 PM Room W5-203                                 
                                   
I.  Course Description
This course is an introduction to oral, print and electronic mass media, with emphasis on history, theory and criticism of the media as cultural institutions.

II. Learning Outcomes
1.     Define the functions of the mass media.

2.     Describe the various mass media, including books, newspapers, radio, motion pictures, television, and the Internet as technologies of communication.

3.     Articulate the complexity of practices in the industries that make up the media, as well as the trend toward concentration of ownership.

4.     Apply critical methods to the study of mass media.

5.     Evaluate the importance of traditional and nontraditional mass media.

6.     Understand the nature, functions and responsibilities of mass media, and

7.     Become intelligent consumers of mass media.


III. Methods of Course Delivery
        
Lectures, in-class exercises, class discussions, oral and written reports. Team projects will require students to work together outside of class time.

IV. Course Educational Resources


Textbook: The Dynamics of Mass Communications in the Information Age, 11th Edition, 2011, by Joseph R. Dominick, published by McGraw-Hill. Please purchase the book from the GUST Bookstore . . . make sure it's the 11th edition, International Student Edition.

Please note: You may not copy the textbook -- it's illegal and not acceptable. You must purchase a copy of the textbook, new or used. 





V. Basis for Evaluating Student Work Performance

Each student’s class performance will be assessed on the basis of the following grading scheme:


Course Activity
Percent of Final Mark
1.
Midterm Exam (week of March 27) . . . Do not make any plans to travel and do not miss classes this week!
  25%
2.
In-class Announced Quizzes
20%
3.
Oral and written reports; team projects
15%
4.
Class attendance and participaton
10%
5.
Final Exam (May 28-June 7)
30%

Total
100%


Final Letter Grades will be based on the following Percentage & Grade Value Scales:





A
95-100
C
73-76
A-
90-94
C-
70-72
B+
87-89
D
60-69
B
83-86
F
Less than 60
B-
80-82
DL
Delayed
C+
77-79
FA
Failure due to absence










NOTE: in-class activities cannot be “made-up”. If you missed a class that included a quiz, an exam, a team project, or when extra credit may have been allotted, you cannot make up the work and you will not receive credit unless you attended the class and completed the assigned work. 

VI. Course Outline

Class Meeting
Topic/s
Readings
Notes

Communication: Mass and other forms
Perspectives on Mass Media
Historical & Cultural Context
1,2,3


Newspapers, Magazines, Books
QUIZ
4,5,6


Radio, TV, Motion Pictures
9,10,11,12


The Internet & World Wide Web
12

Week 8
March 28, 30
MIDTERM



News Gathering and Reporting
13


Public Relations & Advertising
14, 15


Format Controls, Laws, & Regulations
16


Ethics
QUIZ
17


International and Comparative Media
18


Social Effects of Mass Media
19


Team & Individual Media Reports


May 28
FINALS BEGIN



VII. University Policies

Academic Dishonesty
“Academic dishonesty is a serious offense which may lead to probation, suspension, or expulsion. There are several forms of academic dishonesty. One form is plagiarism--the use of an author’s ideas, statements, or approaches without crediting the source. Another form is the recycling of one’s own work without informing the reader of the prior presentation of the same material. Academic dishonesty also includes cheating or assisting another person in cheating (GUST Bulletin, 2009-2010, p. 41).”

A student who commits academic dishonesty will receive a grade of F (for the respective assignment, quiz or exam) and will be referred to Student Counseling.

Class Attendance Policy
“The University requires regular and timely attendance at all classes. Attendance is registered in the student information system (PeopleSoft) by the students as they enter the classroom by swiping their identification card over a card-reader. Repeated tardiness or absences will result in warnings, and, if absence continues, the instructor can decide to fail the student due to absence. Students should inform their instructor of any foreseen absence. Students excused from class for valid reasons by their Deans shall be permitted, if possible, to make up work missed; but the Dean must have notified the instructor in writing (GUST Bulletin, 2009-2010, p. 39).”

The University’s rules on class attendance are clear.
1-     A student will receive a first warning if missing 3 hours.
2-     A student will receive a second warning if missing 6 hours.
3-     A student will receive a third warning if missing 9 hours.
4-     A student may receive a dismissal if missing 10 hours.

Please note: Each student is personally and solely responsible for managing class attendance. The best policy is to attend each class session. If you receive a warning from the university and you believe it’s inaccurate, do something about it immediately and do not wait until the end of the semester. Contact the appropriate personnel and make certain that your attendance record is correct. Please come to class on time (arrive early). The classroom door will be closed 5 minutes after the start of the class; please do not enter when the door is closed.

Course Expectations
-       Always come to class early
-       Read assigned materials in advance of class
-       Provide accurate, neat and complete assignments
-       Adhere to the professor’s rules for assignments
-       Participate in class discussions
-       Meet every deadline!
-       Speak only English in the classroom and in meetings with the professor
-       Write in English when completing assignments
-       Respect conventional class manners such as turning off cell phones (or similar electronic device) and disengaging from chatting with classmates about topics unrelated to the class. (For more on this and related issues, please read Student Code of Conduct in GUST Bulletin, 2009-2010, p. 41). 
-       Follow the professor’s guidelines and rules – each student is required to review and agree to the documents posted on www.mcm103.blogspot.com. These documents include: How To Avoid Child-Like Treatment; Understanding & Accepting Your Grades; and “My GUST Attendance Record Is My Responsibility.”


Please note: The professor reserves the right to change the syllabus, content, and grading scale during the semester.

#

Sunday, February 6, 2011

How To Avoid Child-Like Treatment


The obvious message here is that you can avoid child-like treatment by avoiding child-like behaviors.

But it has occurred to me that not everyone recognizes adult-like behaviors, and perhaps that’s why they don’t always choose adult-like behaviors. Of course, from time to time, we’re all child-like, and that’s not so bad, either (so long as we can accept the consequences!)

If you want to avoid being treated like a child in this course, here are some guidelines to follow:

1.     1.  Arrive in the classroom early or on time. Don’t come in late. If you do come in late, quickly take a seat and don’t expect the class to stop so that you can get settled and catch up. Don’t walk in front of the person who is speaking/lecturing, and don’t expect that person to move out of your way so that you can get to a seat! Don’t interrupt the person seated next to you, or talk to that person or anyone else.

2.     If the classroom door is closed, don’t knock on it!

3.     When someone else is talking in the classroom, don’t talk! It’s rude to interrupt people, and it’s rude to “talk over” people. If you want to speak, be recognized first. Wait your turn.

4.     Pay attention! . . . Put away your cell phone. Don’t read or send text messages. (If you do, you will be asked to leave the classroom and you will be counted as absent). Don’t get into a side conversation with another student.

5.     Use your own textbook. Don’t come into class and expect to share someone’s textbook. Get your own legitimate (i.e. not photocopied) textbook. Don’t leave the textbook at home, or in your car.

6.     Take notes. That means you need to bring a pen or pencil to class! And paper, too!

7.     Homework is due at the beginning of the class (unless otherwise noted).  Don’t come to class and do your homework! Numbers 5-7 show that you are prepared for class. And if you’re not prepared for class, why come?

8.     If you’re in a lab classroom with computers, do not turn on the computer and check your email or visit Web sites that are not related to the specific coursework of the day. Again, pay attention.

9.     Do your own work. Don’t copy. Don’t cheat. If you get caught you get a zero – but worst of all, you lose honor.

10.  Don’t make excuses. Trying isn’t doing. You earn grades for doing, not trying. 

11.   Check your email regularly. I often send assignments, instructions and updates about the course via the university email system. Don’t tell me that your email doesn’t work . . . instead, make certain that it does work, and make certain that you check it frequently. Also check this Web site regularly for updates and messages.

12.   Don’t whine about the workload. College is a challenge. It’s hard! Some days you will have multiple tests – that’s the way it goes.

13.   Make yourself known. Faculty office hours are for the purpose of getting to know the faculty, discussing course work, getting advice about future course work, and career opportunities, etc. Don’t be afraid to visit with me during office hours.

14.   If you come to my office and the door is open, please knock before you come in. If I’m in the office meeting with someone, please don’t stand and look through the door, or knock on the door. It’s rude to stare, or to knock while I’m already in a meeting. When I’m finished with my meeting I’ll be happy to talk to you! . . . And while we’re meeting, please turn off your phone, or if you must answer it, please leave my office so that I can return to my work.

15.   Read, agree to, and abide by the information in “My Gust Attendance Record Is My Responsibility!” 

16.   Understand that you are not the only student at GUST. Many students attend GUST, and most of them are serious about getting the best education possible. They have a right to expect you to behave in an adult-like manner. They may become agitated if you distract the class, or slow down the educational process.

17.   You also are not my only student. Don’t expect me to make special arrangements for you.

18.   If you contact me by email, include your name and student ID number in the body of the email so that I know who you are! And on the Subject line of the email write a descriptive phrase or sentence. Don’t say “Hi!” or “Please read this.” By the way, if you do send me an email, check it for spelling and grammar – or I may send it back to you and require that you resubmit it in correct English – then I’ll read it and respond.  

Don’t let any of these guidelines get in your way of enjoying your education at GUST. Having
fun is part of the educational process. But fun doesn’t (always) have to be child-like. 

Understanding & Accepting Your Grade


IMPORTANT MEMO 
From: Dr. John P. Hayes To His Esteemed Students

I consider it an honor to teach you because it is a huge responsibility that comes with dynamic consequences. What you learn, and how well you learn, will help determine your future status in life, and my goal as your teacher is to become a catalyst to inspire you to achieve more than anyone, including you, thought possible. I hope you not only sense the weight of that responsibility, but also the excitement. Imagine how you would feel knowing that you played even a tiny role in a student’s success! As my students have achieved a variety of successes through the years, I have enjoyed those good feelings, and I look forward to experiencing them as a result of teaching you this semester.

I realize that you have choices, including enrolling in another professor’s course, so I’m all the more grateful that you chose my course, and by doing so you have given me an opportunity to influence your future success. Thank you!

Teaching Is My Job

That said, I also want you to know that I accept teaching as a serious responsibility. In fact, it’s been said by some GUST students that I take teaching too seriously. For that I make no apologies. Teaching is the transfer of knowledge whereby I transfer to you, through content and experience, information that will equip and prepare you for a career. That’s serious stuff! I don’t want to be responsible for you achieving less in your career than you are capable of achieving because I didn’t teach you well enough. I will teach you – you can be sure of it. But the question is: Will you learn?

Learning Is Your Job!

Learning is also a serious responsibility. And that’s your responsibility. No one else’s. It’s not GUST’s job, my job, your parent’s job, your advisor’s job, to make sure that you learn.

Learning is solely your job.

I suggest you think about that for a moment, and if there’s a chance that you’re not willing, able, or ready to accept that job, then you should think about alternatives, which include enrolling in another course. Maybe this isn’t the time to enroll in this course? Or maybe you’ve decided you’d really rather find a different professor – one who’s not so serious about education? Now’s the time to think about these important issues, and make a decision, because there’s no turning back once you’ve made the commitment.

I hope you decide to remain enrolled in this course with me because I promise that you (and/or your parents, and/or your scholarship sponsor) will get your money’s worth! I may not be the most entertaining teacher of the year, but I will bring both my academic and professional (real life) experiences into the classroom to teach you, and especially to equip you with information and skills that you can use throughout your career. At the end of the semester I think you will say that this course was unlike anything you previously experienced at GUST, or any other school.

All Grades Are Earned

But before you make your decision – whether to work with me this semester or take another course – pay attention to my rules about grading and grades. First, as you know, you have a right to always know and understand your grade in this course. And since rights are responsibilities, it’s your responsibility to know and understand your grade in this course. That way, your grade won’t come as a surprise at the end of the semester. I expect you to check PeopleSoft to see your grades, and then come to me if you don’t understand a grade. You should also know that PeopleSoft may not be accurate at certain times (having nothing to do with the technology, but having to do with the number of grades to be earned during the semester, the timing of their entry, and the weighting of the grades); and it is merely a recommendation for a Final grade and not an indication of a Final or earned grade.

Oh, yes, grades are earned. Other professors may give you a grade, but you should know that I won’t. Students earn their grades in my courses. You will earn your grades. My syllabus explains the grading scale and you get what you earned based on the points in the grading scale. It’s not only fair, it’s the only sensible way to grade because it puts the student in control (your grade is in your hands, not mine) and it gives the student a way to gauge his or her competency in the subject matter. It’s a real indication of how well you learned, and a reliable indicator that compares your success in the course to that of other students. I hope you find that not only exciting, but you see it as an opportunity. It’s exciting to know that you, and you alone, have the opportunity to earn whatever grade you decide you want! And that when you get your Final grade you will know that it was all your doing. You did not come to me and beg or plead or cry for a higher grade (because you know that doing so would lower the esteem I feel for you, and it would embarrass both of us). You earned the grade!

Regarding the discussion of a grade for the purpose of understanding it, please note that I expect you to visit with me within 48 hours of a grade being issued. After that time period, there will be no discussion (and absolutely no negotiation) about that grade, and the grade will not be changed.
  
Trying Earns A D

You should also know that while I take trying (or effort) into consideration when I grade, you won’t get better than a D for trying unless you also produce results. Just because you claim you tried doesn’t mean you tried. Trying must demonstrate effort – and effort usually produces results. For example, effort requires studying. (It doesn’t count if you just tried to study). And you will likely need to study 1-2 hours for every hour in the classroom!

Effort also requires progress – I want to see that you’re improving, which means you’re making progress. If you put in the effort, you should be able to show progress. Granted, not everyone is equally skilled. Some people don’t have to study much and they can produce desired results. (When I was in college I didn’t like those people!). Other people can study twice as much as everyone else and still not be able to produce equally good results.

Skills Earn Higher Grades

Skills matter. Skilled people earn higher grades. They also get better jobs! You may work harder than anyone else in the class and still not get the highest grade – you may not get an A – because you’re not as skilled in this particular subject area. It’s just a fact of life.

Basic English Is A Required Skill

One final point about skills. Basic English is a skill. And in my classroom, it’s a necessary skill. I deduct points for Basic English errors. Every professor should! Basic English can be learned. It’s a challenge to learn it, but it can be learned. If you have not developed this skill, you’ll have to work harder to earn the grade you desire in this course. If you have not developed this skill, I recommend you make a decision to do so beginning this semester. Do not assume that because you received an A or a B in English classes that you have developed the necessary Basic English skills. Do not tell me that English is your second language – if it is, it’s obvious to me! You’re a student at Gulf University for Science & Technology where courses are taught (and grades are earned) in English. You always have a choice to pursue your education at another university where English is not required.  

If you’ve decided to remain in this course, then I urge you to make one more decision right now. Decide what grade you will earn in the course. Do so, however, with the full realization of what’s required to earn that grade. Look at the grading scale. Look at the resources and content for the course. Note that studying is required. And positive results are required. Even to earn a D, you must achieve at least 60 points (out of 100) during the semester, and you can’t do that without working for those points. Of course, I hope you shoot for a much higher Final grade than a D, but that’s entirely up to you. That makes responsibility all the more exciting, doesn’t it? And challenging, too.

If you’re ready for the challenge, let’s get started!